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NEA Group Online

Communications | Marketing | Public Relations

Senior Home Care

Senior Home CareAt Senior Home Care, NEA Group was instrumental in launching the new corporate brand, logo and image. Nationally recognized for its home health care services and personalized care, Senior Home Care needed both external branding and internal communications as part of the plan. Externally, this included creating ads, marketing copy and collateral pieces, managing the Senior Home Care website redesign and keeping all messaging and communications consistent throughout all projects. This included an Hermes award-winning Branding Guidelines booklet that was distributed to all  2,000 employees. Internally, NEA Group worked with C-level executives to ensure all employee communications were consistent with the overall strategic message.